{"id":5528,"date":"2017-10-27T04:42:10","date_gmt":"2017-10-27T04:42:10","guid":{"rendered":"http:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/?p=5528"},"modified":"2017-10-27T04:42:10","modified_gmt":"2017-10-27T04:42:10","slug":"revista-de-vanguardia-the-next-call","status":"publish","type":"post","link":"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/revista-de-vanguardia-the-next-call\/","title":{"rendered":"Revista de vanguardia: \u00abThe Next Call\u00bb"},"content":{"rendered":"<p>Hendrik Nicolaas Werkman (Leens, 29 de abril de 1882 &#8211; Bakkeveen, 10 de abril de 1945) fue un pintor y tip\u00f3grafo holand\u00e9s, adscrito al expresionismo.<br \/>\nDurante<img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5531\" data-permalink=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/revista-de-vanguardia-the-next-call\/werkman_next_call_cover\/\" data-orig-file=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/Werkman_next_call_cover.jpg\" data-orig-size=\"440,562\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Werkman_next_call_cover\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/Werkman_next_call_cover.jpg\" class=\" wp-image-5531 alignleft\" src=\"http:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/Werkman_next_call_cover-235x300.jpg\" alt=\"\" width=\"190\" height=\"243\" srcset=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/Werkman_next_call_cover-235x300.jpg 235w, https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/Werkman_next_call_cover.jpg 440w\" sizes=\"auto, (max-width: 190px) 100vw, 190px\" \/>\u00a0su carrera experimento con la tipograf\u00eda utilizando los medios que tenia al alcance, resolviendo problemas t\u00e9cnicos con creatividad.<\/p>\n<p>En su publicaci\u00f3n experimental \u00abThe Next Call\u00bb, realizo composiciones tipogr\u00e1ficas muy interesantes, desarrollando una t\u00e9cnica \u00fanica en la que combin\u00f3 t\u00e9cnicas de impresi\u00f3n con tipos m\u00f3viles y objetos que tenia en el taller, como cerraduras, llaves, candados y otras piezas met\u00e1licas. Esta falta de recursos le permiti\u00f3 resolver de manera creativa problemas t\u00e9cnicos, y es un buen ejemplo de que a veces las decisiones de dise\u00f1o simples pueden darnos resultados interesantes.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5532\" data-permalink=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/revista-de-vanguardia-the-next-call\/the-next-call-werkman\/\" data-orig-file=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/THE-NEXT-CALL-WERKMAN.jpg\" data-orig-size=\"2858,1906\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"THE-NEXT-CALL-WERKMAN\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/THE-NEXT-CALL-WERKMAN-1024x683.jpg\" class=\"wp-image-5532 alignnone\" src=\"http:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/THE-NEXT-CALL-WERKMAN-300x200.jpg\" alt=\"\" width=\"606\" height=\"404\" srcset=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/THE-NEXT-CALL-WERKMAN-300x200.jpg 300w, https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/THE-NEXT-CALL-WERKMAN-768x512.jpg 768w, https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/THE-NEXT-CALL-WERKMAN-1024x683.jpg 1024w\" sizes=\"auto, (max-width: 606px) 100vw, 606px\" \/><\/p>\n<p>En contraste con la era digital en la que vivimos, muchas veces descartamos la experimentaci\u00f3n manual priv\u00e1ndonos de posibles resultados que de otra manera no podemos replicar digitalmente. Adem\u00e1s al tener acceso a infinita cantidad de tipograf\u00edas, muchas veces cometemos el error de tomar decisiones complejas para resolver un dise\u00f1o, cuando la simpleza de recursos dio resultados a lo largo del tiempo.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5536\" data-permalink=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/revista-de-vanguardia-the-next-call\/99245b082c0af5250484c235c30c5db5-the-death-letterpress\/\" data-orig-file=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/99245b082c0af5250484c235c30c5db5-the-death-letterpress.jpg\" data-orig-size=\"500,314\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"99245b082c0af5250484c235c30c5db5&amp;#8211;the-death-letterpress\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/99245b082c0af5250484c235c30c5db5-the-death-letterpress.jpg\" class=\"wp-image-5536 alignnone\" src=\"http:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/99245b082c0af5250484c235c30c5db5-the-death-letterpress-300x188.jpg\" alt=\"\" width=\"380\" height=\"238\" srcset=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/99245b082c0af5250484c235c30c5db5-the-death-letterpress-300x188.jpg 300w, https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/99245b082c0af5250484c235c30c5db5-the-death-letterpress.jpg 500w\" sizes=\"auto, (max-width: 380px) 100vw, 380px\" \/><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5541\" data-permalink=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/revista-de-vanguardia-the-next-call\/werkman_tiksel-2\/\" data-orig-file=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/Werkman_tiksel-1.png\" data-orig-size=\"460,519\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Werkman_tiksel\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/Werkman_tiksel-1.png\" class=\"alignnone size-medium wp-image-5541\" src=\"http:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/Werkman_tiksel-1-266x300.png\" alt=\"\" width=\"266\" height=\"300\" srcset=\"https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/Werkman_tiksel-1-266x300.png 266w, https:\/\/catedracosgaya.com.ar\/tipoblog\/2017\/wp-content\/uploads\/2017\/10\/Werkman_tiksel-1.png 460w\" sizes=\"auto, (max-width: 266px) 100vw, 266px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Next Call fue una publicaci\u00f3n experimental de vanguardia, que realiz\u00f3 el Holand\u00e9s Hendrik Werkman durante el per\u00edodo de entre guerras desde 1923 a 1926<\/p>\n","protected":false},"author":244,"featured_media":5536,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Revista de vanguardia: &#8220;The Next Call&#8221; 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